Kamis, 01 November 2007

How to Make Money Blogging

How do I make money blogging?

If there’s one question that is the foundation for this blog it’s this one and since 2004 I’ve been writing post after post on the topic - to the point where it’s difficult for a new reader to find a place to start.

The following list of links are my suggestions on key posts on the topic of making money from blog from my archives. I hope you find them to be useful.

Jumat, 26 Oktober 2007

Top 6 Tips for Earning Money Through Blogging

If your blog's receiving good traffic, you might consider whether or not you'd like to be rewarded for your efforts. Many bloggers have discovered they can earn good money through their blogs. If this interests you, there are several programs available.

1. Pay Per Click Advertising
It's possible to earn a decent income through Google Adsense or other pay-per-click advertisers. While some bloggers report earning a meager income with the pay-per-clicks, it's indeed possible to earn up to six figures. If you have a popular blog, you can do well. Installing Adsense on your blog is simple, it's just a matter of pasting code on your website. Every time a visitor clicks on one of the links in the ad, you'll collect a percentage of the ad revenue. Because you can fine tune the ads to match your blog, they're not as unattractive as other forms of advertising.


2. Blogads
Invitation only sites such as Blogads sell ads for placement on high traffic blogs. The good news is that this isn't affiliate income. Bloggers receive a flat fee for every ad sold. The bad news is that Blogads doesn't accept just anyone. If you don't know anyone who can offer a recommendation on your behalf, try emailing a request to be placed on the waiting list. But don't hold your breath, some bloggers have been waiting years.

3. Affiliate Revenue
Many online retailers will pay a percentage of a sale if it results from an advertisement placed on your site. Amazon.com offers a popular program, or you can visit an affiliate super-site such as Commission Junction to find retailers catering to your particular niche. Bloggers report mixed results. While it is possible to earn a decent commission, it's not as easy to earn with these advertisers as with the pay per click programs. Still, some do well. The flashing, colorful ads are a turn off for many because they're so distracting. Fortunately you can choose codes for the ads that work best for your site.

4. E-Books
If you're an expert in your field you might consider writing e-books and selling them through your blog. This would be a good way of expanding on some of the information blogged about in the past. Check your stats to see which topics garnered the most interest and take it from there. If you have loyal readers and good traffic, you might have a best seller on your hands!

5. Café Press
If you have a recognizable logo, why not Café Press it? Café Press allows you to place your blog's logo or catch phrase on merchandise such as mugs, t-shirts and calendars. Sell them on your blog for a percentage of the earnings.

6. Tip Jar
Some bloggers place "tip jars" on their blog's sidebars. Tip jars are donation buttons leading to the recipient's paypal account. Some bloggers report earning hundreds of dollars through tip jars alone. While this isn't recommended for every blogger, those who put in hours to provide a useful service are certainly justified.

Making Money from Your Web Site with Google AdSense

Is it as Easy as it Seems to Make Money with Google AdSense?

Google AdSense
is the Google program where you can host pay-per-click ads on your Web site. When someone clicks an ad, you earn money. Simple as that.

Is it really as easy to make money with Google AdSense as many would lead you to believe? Now that I've become heavily involved with managing Google AdSense programs for my clients, I can see it's not all play and no work.

Unfortunately, a lot of people bought into the idea that there was a lot of easy money to be made and they are now finding out they aren't making nearly as much as they thought they would. Additionally, Google has a lot of prohibited practices when it comes to AdSense, and too many Webmasters are finding out they violated Google's policies after the fact - often because they never bothered to read the AdSense policies in the first place.

Webmasters must not only comply with AdSense policies, but their web sites must also comply with Google's webmaster policies.

Prerequisites for Making Money with AdSense
To make money with Google AdSense you need plenty of traffic coming in to your site or there won't be anyone to click the ads.

Web site promotion techniques, especially search engine optimization and article marketing will bring more traffic to your site. You also need to have content that will attract the ads with the highest Pay Per Click (PPC) rate that are relevant to that content. Then, you need to lay out your web pages so the ads blend in with your Web site. Studies have revealed that people who visit sites that contain ads that use colors that are not in harmony with the actual Web site tend to develop "ad blindness". Meaning no matter how much traffic comes into your site, chances are no one will click the ads because they'll be ignoring them. If no one clicks, you make nothing.

Dealing with Competitors

If you offer products or services on you Web site, the first thing you'll notice when you begin hosting PPC ads is that many of the ads are coming from your competitors. Therefore, you'll want to put ads on pages that aren't earning you any money, or do like I did and not put ads on your site until you're so busy anyway you'd rather make a few dollars off of your competitors than to continue turning business away with nothing to show for it.

Google AdSense allows you to specify up to 200 URLs for sites you want to bar from placing ads on your pages. The problem is that most times you won't know the competitors are out there until their ads appear.

Google Money Making Ad Options

Google offers three ways to make money from them:

Google AdSense for Content
- A variety of size and shape ads for placing in your content are available. These can be text or image ads or both - you specify what you'll allow. Ad units are full ads. Link units are simply a strip of text links that your visitors might want to click. Google allows you to put up to 3 Ad Units and 1 Link unit on each page of your Web site, provided you follow its policies - both for AdSense and for Webmasters.

Google AdSense for Search
- This places a search box on your Web site. When a user enters a term and conducts a search, a search results page opens, that hosts more pay-per-click ads. You can customize the color scheme of the search results page to harmonize with your web site.

Google Referrals
- Here you make money by referring visitors to use a Google product, like AdSense, AdWords, the Google Toolbar and other Google software. Just like Google AdSense for Content and AdSense for Search, Google generates the code that you paste into the desired location on your web page. You can choose from a wide variety of buttons and text links of different colors. As an example of how Google Referrals works, if someone goes to your site and clicks the link and signs up for an AdSense account, when that person earns a $100 from Google AdSense and receives a payout from Google, you'll also receive $100 for referring them. This is a great idea to me, because you can be the world's worst Google AdSense advertiser, but if an ad dynamo happens to visit your site and uses your referral link, you can make money anyway!

Google AdSense Payments
Google will not issue an AdSense payment until your earnings exceed $100. Unfortunately, there are loads of Google AdSense Forum entries about Web site operators who accumulated $90 or more in click through earnings only to get banned from Google and not get paid anything at all before they ever reached $100. This may be because Google doesn't take a close look to see if you're complying with their guidelines until it comes time to pay you. So yes, there's a lot more to the story than meets the eye.

Other Programs Besides AdSense
Yahoo and MSN have similar programs, although those programs aren't as well-developed as Google AdSense and there aren't as many available advertisers to display ads on your site. The fundamentals for making money are the same. You still need plenty of traffic, you still need high-paying ads, and you still need to design your site to harmonize with the ads to get people to click.

How to Place Adsense on Your Blog

One of the more popular ways to make money blogging is through Google Adsense. Adsense allows almost anyone with a blog or website to create an account and place ads. The ads are, for the most part, targeted to each blog. For instance, a blog about writing will have ads about writing. Each time a visitor clicks on one of the Adsense links, the blogger earns money. The amount of money depends on the ad; different keywords bring in different amounts. Google will send a check once you receive $100 in revenue. It's quite easy make money online this way.

Create a Blog:
Your first step is to create an account with your blog platform of choice. If you use Wordpress you may only be able to use Adsense if you install special plugins. If you use Blogger, there's actually an Adsense option within the template design feature. Read up on the different types of platforms to find out which works best for your needs. Be sure to read all the FAQs, specifically those related to advertising.

Open an Account with Adsense:
Your next step is to open an account with Adsense. Simply sign up and fill out all the necessary information. Once approved, you can place Adsense on your blog.

Place Adsense on Your Blog:
Log into your Adsense account and click on the "Adsense Settings" tab. If you wish to place ads on your website, click on the "Adsense for Content" link. Once you reach the "Adsense for Content" page, you can choose the type of ad you would like for your blog. You can choose a text ad, which consists of links, an image ad with is a picture or graphic, or both. Choose your ad type and click "continue."

Next...:
The next screen takes you to design page. Here you can choose the ad's size, shape and color. After your make your choice and click continue you'll be directed to a screen that allows you to click and highlight the HTML to copy and paste the Adsense code to your blog. Most bloggers prefer to place the code in the sidebar, but choose a design that works best for your blog.

Blogger:

If you use Blogger, you can either paste the code as directed above, or click on the "template" option and drag and drop the code as desired. Blogger even offers an option allowing you to "blend" the ads into the blog. Many prefer this step as they don't have to find the perfect color match.

Benefits of Blogging

The perks of owning a blog
There's a reason blogging is so addictive! Whether you blog for a hobby or a career, you're sure to be enjoying some of the many perks and benefits of maintaining a blog or two. Here are the top eight:

1. Community
Where else can you meet so many great, like-minded people? Blogging is a great way to share ideas and enter into discussions with people who share the same interests. Nothing makes up a successful blog like a thriving community. Whether or not you share the same opinion doesn't matter. If you have an active community, you're never alone!


2. Recognition
If you want to establish yourself as an expert in your field, blogging is a great way achieve recognition and turn others on to your point of view.

3. Employment
OpportunitiesBlogging can open many new doors, many bloggers have been able to quit their day jobs to blog professionally, while other receive job offers as a result of their expertise.

4. Revenue
If your blog is popular, it can also be profitable. Some bloggers earn millions each year.

5. It's Fun!
Blogging is fun! Even those of us who do it for a living enjoy what we do.

6. You're Part of Something Special
The blogging community is a special one indeed. Even those who feel as if they never belong, find a place among bloggers. From the social networking to the sharing of ideas, there's nothing like the world you'll encounter blogging.

7. Find Other Great Blogs
Blogging helps you to findother great resources. Your community members are sure to have recommendations, plus you'll find lots of great stuff while researching your niche.

8. Swag
Sometimes businesses will send you products or books to review. Many bloggers receive great swag.

16 Things You Need to Make it as a Successful Blogger

Take advantage of the tools money can't buy

Think anyone can blog? Think again! While it's true that anyone can start a blog and throw one into cyberspace, the fact is very few people can successfully pull it off. If you want to truly make it as a blogger, you need to have several things. I'm not talking laptops and software, indeed those are important. Most of what you need to become a successful blogger can't be found in stores, or even blogs about blogging.

1. Passion for Your Topic

If you choose a topic you love, your passion will show through. If you choose a topic you don't know much about only because of the high paying keywords, that will be apparent as well.


2. Creativity

You're going to need to update your blog, at the very least, several times a week. A successful blogger is creative enough to come up with fresh, engaging content every time.

3. A Good Idea

Not the same idea as everyone else. Not a copycat of someone else's blog. But your own unique, good idea. If you want to make it as a blogger, you have to have great content and a fresh idea.

4. A Good Work Ethic

If you think blogging is just writing a quick five minute post and forgetting about it until next time, you couldn't be more wrong. You're going to spend hours on your blog designing it, writing it, promoting it and more. Most bloggers spend two to five hours on each blog every day.

5. The Ability to Work Alone

Most bloggers work alone. You have to be able to shut out all of the distractions of home or the coffee shop and concentrate on creating a good post.

6. A Notebook

You're going to come up with ideas at the oddest times. What if you're not close to your computer? It's helpful to have a notebook or PDA handy so you can jot down ideas.

7. A Thick Skin

You're going to be flamed, you're going to be trolled and people are going to pick your blog posts apart and call you names. You can let it get to you or you can develop a thick skin.

8. A Thriving Social Network

It helps to have people to talk to, network with, and shoot ideas off of. This will not only help to eliminate the loneliness some probloggers experiences, but by interacting with others you're sure to come up with fresh new ideas.

9. Motivation

What keeps you motivated? Passion for your topic? Advertising revenue? The adoration of your public? Whatever it is, channel it and use it to keep you driven.

10. Longevity

Blogging isn't a fly by night operation. If you want to succeed, if you want your readers to trust your name, you'll want your blogs to last through the ages. The most successful blogs have been around for a few years. It's the people who cut bait and run after two months of blogging that fail.


11. Long Term Vision

Do you have a plan? Where do you see your blog two years from now? Five years? Ten? A successful blogger has the ability to see into the future. I'm not saying you know exactly what you're going to blog about, but you'll need to think about how your blog is going to succeed for years to come.


12. The Ability to Work Odd Hours

Blogging isn't exactly a 9 to 5 gig. Ideas hit at any time. Many probloggers even work well into the night or the wake at the crack of dawn to fit blogging into a busy day.

13. A Willingness to Learn New Things

As a blogger you want to continue to feed your readers new information. This means you'll have to set a portion of your day aside to read other blogs, books, magazines and websites in your niche.

14. An Open Mind

Sometimes bloggers need to completely change their line of thinking. What might have worked a year ago, doesn't work now. Tools and techniques become obsolete. Keep an open mind, don't be afraid to admit defeat and always be on the lookout for new trends and ideas.

15. The Ability to Teach

Blogging isn't about talking about yourself. It's about sharing what you know with someone else. Many bloggers are teachers, not story tellers. Though the ability to tell a story is also something a successful blogger must possess.

16. Patience

It's been said here many times, patience pays off. Blogging isn't instant gratification. It takes time and patience to build up a successful blog. If you want an instant pay out, stick with copywriting.

How To How to Really Make Money on the Internet With an Amazon.com Affiliate Site

You've probably heard before a lot of hype about how much money you can make with affiliate programs. Maybe you've even set up a site yourself, only to find that after buying the domain, a few bucks a month in hosting, software or a web designer to design your site, etc., that the piddly affiliate fees hardly even covered your cost. Well, here's the hype-free way to really make money with an Amazon.com affiliate site. And it'll only take a day to make the site. The secret? Low cost, low effort.

Difficulty: Hard

Time Required: One day


Here's How:


1. If you don't already know it, learn some basic HTML.

You have to do this to keep your costs down and still get what you want. Even if the site is basically laid out for you, you're going to need to know how to insert images, create hyperlinks, and do some basic text formatting. Our HTML Guide offers a free 10-week HTML class and a great collection of beginning HTML tutorials. Get over any anxiety you have about this. Just do it. You'll thank me for it later.


2.Decide on your topic.

You're going to be doing product reviews and recommendations, so pick a topic that you enjoy and know something about. If you can't stay passionate about the topic, that will show, and it also won't hold your interest. Choose a narrow enough niche to be distinctive, e.g., bands from your city, left-handed guitarists, music for a certain kind of dancing, authors of a certain religion, books about arts & crafts, etc.


3.Choose your domain name.

Make it keyword-rich, not clever. Think how people will find your site in the search engines. Here are some ideas (all available, by the way):Music: BandsFromTexas.com, BandOutOfBoston.com, SouthpawGuitarists.com, ClassicPsychedelia.com, Non-Stop-Hip-Hop.com, Merengue-Music.comBooks: Mormon-Authors.com, Arts-and-Crafts-Books.com, Books-by-Stephen-King.com, ClassicBusinessBooks.comOthers: Best-Baby-Toys.com, MomsMags.com, FelliniMovies.com


4.Register your domain name.

If you're not technically inclined at all, register your domain wherever you set up your hosting in step 5. Otherwise, you can save a few bucks by choosing a lower-cost provider. Not a big deal for one or two sites, but it can be for ten or twenty. I use GoDaddy, who have great domain management tools and are less than $10 a year. The least expensive I've found from a reputable source is 1&1, whose price is under $6 a year (last I checked).
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5.Set up your web hosting.

This is where most people get burned. For this kind of site, you do not need $10 a month web hosting! Check out Discount-Hosting.com for no-frills hosting with adequate functionality and bandwidth, for around $10 a year! If you want more features, or especially if you're planning to run multiple sites, see GeekHosting.com or Multidomain-Hosting.com.


6.Install weblog software.

"Weblog, you say?" Yes. It will give your site all the structure you need, plus make it easy to quickly post new content. My pick is WordPress, which is open source (i.e., free), easy to install and use, and yet very powerful. Download it and follow their installation instructions. Turn on notifications to Weblogs.com and Blo.gs. In WordPress, this is under Options RSS/RDF Feeds, Track-Ping-backs.


7.Make it pretty.

Free templates for WordPress are available at Not That Ugly. Choose a style you like and then tweak it to suit your tastes and the theme of your site.


8.Set up categories.

Most blog software allows you to create sub-categories to help organize your entries. This will help visitors narrow in even more specifically on their interests. For example, BandsFromTexas.com might have one group of categories for genre — rock, country, blues, etc. — and another for city of origin — Austin, Dallas, Houston, San Antonio, etc.


9.Sign up as an Amazon Associate.

It's simple and free. Just visit Amazon and click on the Join Associates link at the bottom of the page (here's a direct link for your convenience). Your site should already have at least the basic setup done, even if you don't have any content there yet.


10.Create your blog posting bookmarks/links.

There are two links that are going to be essential for you to make this easy. First is the blog posting link. In your blog software, on the posting page (see their instructions), at the bottom of the page there should be a "bookmarklet". Click on the link (and hold the mouse) and drag it up to your Links toolbar in your browser (assuming Internet Explorer), or your Favorites menu. This will allow you to blog a product with one mouse click.


11.Create your Amazon Build-A-Link bookmark/link.

This will make it easy to build the link with your affiliate ID built in. Log in to Associates Central, look in the left navigation sidebar, go to Build-A-Link, and under Static Links, find Individual Items. Click and drag this onto your Links toolbar or Favorites menu.


12.Build your first link.

Go to Amazon and find the product you want to review. Scroll down to Product Details and find the ASIN or ISBN. Double-click on the number itself to select it, then right-click and choose Copy. Click on your Amazon Build-A-Link link. Right-click in the search field and choose Paste. Change the selection from Served Link to You Host. Click Go. Your selection should show up. Click Get HTML. Choose the kind of link you want, select the highlighted text and copy it.


13.Blog your review.

Now click on your blog posting link (Press It! by default in WordPress). If you're using WordPress, you should now see two pieces of link code in your posting form, the first one ending with "Associates Build-A-Link >< /a >". Delete through that point. The second part is a link to the product with your Amazon Associate ID built in. Now just write your product review, choose the appropriate categories for it, and hit Publish.


14.Build out your site.

Before you promote your site, you want to have some substantial content there. Write several product reviews. Have at least 2-3 in each category you've created. You may also want to make a categories for articles, news, and commentary about your topic. The more content your site has, the better. And the great thing is that while you're writing all this, the search engines are getting notified automatically, assuming you turned on the notifications mentioned in step 6.


15.Promote your site.

The best free way to do this is to communicate with other bloggers writing about similar topics, and to participate in online communities where your topic is discussed. See the Online Business Networking category for ideas, as well as the Internet Marketing category.


Tips:
You have to learn some basic HTML and basic concepts about running a web site. It's just not that hard. If you have to rely on purchased software, you won't be able to get exactly what you want, you won't know what to do when things go wrong, and you'll end up spending money you don't need to. Spend the time to learn it. It will be well worth the investment.
I slightly recommend music over books and other products, mainly because you can listen to the clips of an entire album in about 10 minutes and get a good enough feel for it (without buying it) to do a short review. If you have another topic that you're passionate about, great, but make sure you have a unique angle on the topic. People can get reviews about a lot of those consumer products anywhere. You need to give them a reason to come to your site.
To draw repeat visitors, create a newsletter. Frequency should depend on how often you're posting new content. Start with monthly. EZezine will let you send up to 1,000 messages a month for free, with no ads. By the time you exceed that, you should be able to justify paying for the service.
To pick up some extra pennies, sign up for Google AdSense. It probably won't generate a lot of revenue, but it's free to sign up and completely effortless to maintain.
Set reasonable expectations for earnings. You've only invested $20. You're going to make 5% on most products. That means that you need to sell $400 worth of stuff to make back your investment. To make $20 an hour, what you write must generate $400 worth of purchases. You get credit for other purchases made while at Amazon besides just the product you linked to, so it's not as hard as it may sound. It won't make you rich, but it's not hard to be profitable, and it builds over time.
What You Need:
A credit card with about $20 available